A web browser is a fantastic thing. I try imagining how I’d have felt in my 20s seeing the kind of tech I take for granted today, and wind up on the floor hyperventilating in panic.
But it’s still just a browser.
You know what I love most about this parody ad? It’s the intrusion of actual computing experience into the deluge of whirling graphics and sound. (Being yanked from aggressive guitar chords to the “mee-moop” Windows alert sound was perfect.)
I know, I know… it’s marketing 101. You don’t sell a car by telling people they’ll use it to buy groceries and take screaming crying children to soccer practice in the rain; you sell it by telling them they’ll be whipping along at speeds that would be insanely dangerous on anything other than a closed course, through hairpin turns along the Italian Mediterranean coast.
And you don’t tell people it’s a browser. You tell them it’s some wild immersive experience that makes The Matrix look like Pong.
But it’s nice to be reminded that posting to Twitter and checking what time the Kinkos closes aren’t always heart-pounding adrenaline-bathed experiences.
Unless there’s a plugin I’ve missed. In which case, please tell me.