Ep. 25. Build a platform

Ep. 25. Build a platform

The applause from your speech may have faded, but the connection you make with your audience doesn’t have to. Engaging online can help you deepen and broaden your audience relationship, while building a growing network that may become one of your most valuable assets: your platform.

The State of the Union is social

The State of the Union is social

There’s a point I’ve been hammering for years now (and I do mean years): the rise of social networks and easily-shared media should mean a profound change in the way speakers and speechwriters approach our craft: at once both broader in scope and more...

Oh! The Things That You’ll Tweet!

To celebrate Dr. Seuss’ birthday today, HootSuite has posted a really clever Dr.-Seuss-inflected guide to Twitter, and invited their friends and followers to share their own rhymes, hashtagged #HootSeuss. Naturally, I found myself helpless to resist. (P.S.—I...

Follower-bombing as a political prank

This morning brought the news that municipal party Vision Vancouver’s Twitter following (along with Mayor Gregor Robertson’s) had ballooned overnight, and that most of those followers were fake. What should have been a non-story wasn’t, because...

On murdering one’s darlings, dahling

Having reviewed my posts over the last several years, I’ve realized that they’re almost entirely made up of darlings. In fact, if you check the source code, you’ll see I make liberal use of the little-known <darling> tag. (By the way, a lot of...
Mastodon