I just posted at the Social Signal blog:
I had a great conversation on Saturday night with Kate Trgovac on Sean Holman's Public Eye Radio. The topic was Petro-Canada's foray into the video-sharing world of YouTube, a project Kate got rolling for them before moving on to her new gig. (The videos purport to explain why gasoline prices are so high.)
A good time was had by all… and something Kate said struck me. She likes the initiative, but finds the Petro-Canada videos themselves to be too corporate.
She's right – and on many levels.
