by Rob Cottingham | Sep 13, 2006 | SpeechList, Speechwriting
SpeechList, my free newsletter about the craft of speechwriting, has officially moved to Social Signal with issue #7. Along with the usual news, tools and practical tips, this issue has a feature article on breaking into speechwriting: Maybe you’ve written a few... by Rob Cottingham | Aug 29, 2006 | Communicating, Technology, Vancouver
Joy Boyson has just officially let me know about Case Camp Vancouver: CaseCamp is a marketing unconference open to anyone. Presenters share case studies of their work, with the goal of creating a commons for discussion, learning and networking. CaseCamp sounds... by Rob Cottingham | Aug 21, 2006 | Blogging, Communicating, Online Community, Technology
I just posted at the Social Signal blog: I had a great conversation on Saturday night with Kate Trgovac on Sean Holman's Public Eye Radio. The topic was Petro-Canada's foray into the video-sharing world of YouTube, a project Kate got rolling for them before... by Rob Cottingham | Aug 18, 2006 | Blogging, Communicating, Media Mix, Technology
I’ll be on Sean Holman’s Public Eye with the brilliant Kate Trgovac, discussing Petro-Canada’s YouTube gambit. We’re on at 8 p.m., right after the news. 1070 on your AM dial in sunny Victoria, or listen live online. by Rob Cottingham | Aug 16, 2006 | Blogging, Communicating, Technology
As Kate Trgovac has noted, her old employers at Petro-Canada have launched Pump Talk, an effort to spin Canadians on soaring gasoline prices that makes heavy use of YouTube. (It also makes heavy use of some pretty deft rhetorical footwork. On their FAQ page, PetroCan... by Rob Cottingham | Jul 26, 2006 | Communicating, Politics
They aren’t just nailing car manufacturers any more; they’re trying to make owning the buggers socially unacceptable.